Monday, March 25, 2019
Sign up, start voting on articles and create your own news feeds! | Login | Create a free account
Share |

Aerie's New Bra Campaign Redefines What It Actually Means to Be Inclusive

Aerie continues to be a leader in inclusivity for the intimate apparel sector. After previously focusing on body positivity and celebrating the spectrum of skin tones in its famously unretouched campaigns, the brand just released one of its most diverse campaigns yet, spotlighting 57 women of different backgrounds, ages, and body shapes.

Casting for the Aerie Bras Make You Feel Real Good campaign actually took place online, after the brand sent out a call to its social media followers. Thousands of women responded explaining why they should be cast for...


Published By: popsugar - Thursday, 12 July, 2018